Crafting Excellence in Non-Alcoholic Beer

The Invention of Controlled Fermentation

At the heart of Clausthaler's success lies the groundbreaking invention of the controlled fermentation process. This pioneering technique revolutionised the production of non-alcoholic beer, allowing for the creation of a beverage that retained the authentic taste of beer while eliminating the need for high alcohol content. The controlled fermentation process involves meticulous oversight of the brewing environment, ensuring that the yeast ferments only a minimal amount of sugars, leaving the alcohol content below 0.5%. This innovation not only preserved the distinctive beer flavour but also marked a turning point in the non-alcoholic brewing industry.

Excellence Rewarded: Awards and Accolades: 

Clausthaler's commitment to excellence has not gone unnoticed, earning the brand a plethora of awards and accolades. From international beer competitions to industry recognition, Clausthaler has consistently stood out in blind tastings against both alcoholic and non-alcoholic counterparts. The brand has received commendations for its taste, aroma, and overall brewing mastery, reinforcing its position as a frontrunner in the non-alcoholic beer category.

Clausthaler's trophy cabinet boasts prestigious awards such as the World Beer Awards, where it clinched gold for Best Non-Alcoholic Beer. This recognition underscores the brand's dedication to maintaining the highest standards in taste and quality. The consistent acknowledgment by industry experts and beer enthusiasts alike further solidifies Clausthaler's reputation as a leader in the non-alcoholic beverage market.

Quality Ingredients & Brewing Mastery: 

Coupled with the innovative Controlled Fermentation process, the secret to Clausthaler's success lies in its unwavering commitment to quality ingredients. The brand sources only the finest ingredients and the Original & Dry Hopped variants adhere to traditional brewing principles that have been refined over centuries – Reinheitsgebot. Also known as the German Beer Purity Law, this dictates that only four natural ingredients – water, malted barley, hops and yeast are used to create a beer. This is said to be the oldest, still-enforced food regulation in the world, having been in place since 1516.

This combination of ingredients and technique ensures that the flavours are carefully crafted, resulting in non-alcoholic beers that mirrors the complexity and full-bodied nature of its alcoholic counterparts.

Wide Range of Options: 

After spending decades perfecting Clausthaler Original into the gold standard of non-alcoholic beer, the Clausthaler brew masters began to expand the variety of Clausthaler tastes on offer. Clausthaler now caters to diverse palates with a wide range of options, offering something for every beer enthusiast; from the crisp and refreshing Lager, the malty & hoppy Dry Hopped, through to the fruity & refreshing Radler’s. This versatility has allowed Clausthaler to appeal to a broad audience, transcending the boundaries of the non-alcoholic beverage market.

Clausthaler Dry Hopped <0.4% abv - Elevate your non-alcoholic beer experience with Clausthaler Dry-Hopped. A flavourful fusion where the dry hopping and malt character are in perfect balance to create a refreshing and aromatic lager.

Clausthaler Original <0.5% abv - Experience the timeless classic with Clausthaler Original. A non-alcoholic lager crafted to perfection, offering the crisp taste of German brewing tradition and body of an alcoholic equivalent.

Clausthaler Grapefruit <0.5% abv - Indulge in the invigorating fusion of Clausthaler Grapefruit. a non-alcoholic citrus lager that perfectly harmonises Clausthaler Original with the vibrant burst of citrusy grapefruit providing the ultimate refreshment. 

Clausthaler Lemon <0.5% abv - Enjoy the vibrancy of Clausthaler Lemon Radler. A blend of Clausthaler’s trademark hoppy lager with a zesty citrus finish for the perfect thirst-quenching alternative.

Health-Conscious Indulgence

Clausthaler understands the importance of balance in today's fast-paced world. Clausthaler’s non-alcoholic beers offer a guilt-free option for those seeking a healthier lifestyle without compromising on taste. Whether you're abstaining from alcohol, cutting back on the calories, or simply looking for a refreshing alternative, Clausthaler is the perfect choice. The range of Clausthaler beers are also vegan.

Environmental Responsibility: 

Beyond brewing mastery, Clausthaler is committed to environmental practices. The brand recognises the importance of sustainability in the brewing industry and takes steps to minimise its ecological footprint. From sourcing local, responsibly grown ingredients to implementing energy-efficient brewing practices where possible, Clausthaler exemplifies how a commitment to quality can coexist with a commitment to the planet.

Global Reach: 

Clausthaler's impact extends far beyond its German roots, with a global presence in the non-alcoholic beer market. The brand's popularity transcends borders, resonating with consumers who seek a premium, alcohol-free alternative. Clausthaler's availability in various markets, including Europe, North America, and Asia, speaks to its universal appeal and the global recognition of its superior brewing standards.

Clausthaler's journey from a small town in Germany to international acclaim is a testament to the brand's unwavering commitment to quality, innovation, and the art of brewing. With a rich history, a portfolio of exceptional non-alcoholic beers and a groundbreaking controlled fermentation process, Clausthaler has become a beacon in the non-alcoholic beverage industry. As the brand continues to redefine expectations and push the boundaries of what is possible in the world of non-alcoholic beer, Clausthaler stands as a shining example of how tradition, innovation and excellence can merge to create a truly exceptional drinking experience.

Availability in The UK

Clausthaler Dry Hopped available nationally at Waitrose, while the full range; Original, Dry Hopped, Grapefruit & Lemon awaits you on Ocado.com

Check Out the Clausthaler Website for locations in North America and Asia

For media inquiries, product samples, or additional information, please contact:

Robert Karsten, Sales Manager, robert@world-beers.co.uk, 01279 600044

Visit our website at www.world-beers.co.uk/clausthaler/ to explore the full range of Clausthaler non-alcoholic beers